How to Know Customers Are Who They Say They Are

Blog Administrator | Analyzing Data, Analyzing Data Quality, Customer Identities, Data Cleansing, Data Enhancement, Data Enrichment, Data Quality, Full Contact Authentication, Global ID Verification, Identity Resolution, Marketing, Personator | , , , , ,

In 2015 alone, 62% of companies were targets
of payment fraud. As customers increasingly conduct their financial affairs
online and via mobile devices, risk management and fraud prevention become more
and more difficult. So, how do you know customers are who they say they are?
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Business Coder Firmographics: Employee Contact Information

Blog Administrator | Analyzing Data, Analyzing Data Quality, Big Data, BusinessCoder, Data Enhancement, Data Enrichment, Data Quality, Firmographics, Marketing | , , ,

The
last major update to the Business Coder Web Service includes the addition of
employee contacts for the entered business, allowing for the retrieval of
employee names and their respective titles. The next major update to Business
Coder will feature an upgrade to the employee contact list returned.
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Melissa’s Improvements in Dynamics CRM

Blog Administrator | Address Check, Address Correction, Address Quality, Address Search, Address Standardization, Address Validation, Address Verification, Analyzing Data, Analyzing Data Quality, Big Data, CRM, Data Enrichment, Data Governance, Data Integration, Data Management, Data Matching, Data Migration, Data Quality, Global Address Verification, Identity Resolution, International Address Verification, Marketing, Personator, Salesforce | , , , , ,

Dirty
data, in all forms, is bad for business. Here at Melissa, our primary concern
is cleansing it from all of your platforms, including Microsoft Dynamics®
CRM. Melissa currently offers many solutions for Dynamics CRM
in order to combat problems with bad data.
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BusinessCoder Now Returns Contact Info & Job Titles to Optimize B2B Marketing

Blog Administrator | Marketing | , ,

BusinessCoder’s vital firmographics have expanded! We are
pleased to announce new updates which include the addition of contact
information and job titles to the return fields available. Enhance your
business contact database, generate fresh leads, and optimize B2B marketing.

Reap rewards this year with multiple selects that help you gain a full picture
of your B2B database.… Read More

Little Cart Lost: Melissa Data’s Answer to Shopping Cart Abandonment

Blog Administrator | Ecommerce, Mailing & Shipping, Marketing | , , ,

Once upon a time there
was a shopping cart named Carter. Carter loved shopping. He loved meeting new
people and being a part of learning all about their lives and what they liked
to buy. He loved helping them peruse everything from run-of-the-mill groceries
and toiletries to the exciting new smart TVs and holiday decorations.
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