Identity: A two-way relationship between businesses and consumers

Melissa UK Team | Biometrics, Customer Identities, Ecommerce, Fraud Prevention

We have come a long way from filling cards with customer details, to outbound cold calling a list of numbers to upsell products (which tends to still happen).

The rise of technology has uplifted the extensive use of digital databases & CRM systems, where many industries utilised this platform for better customer contact, service, and marketing to current and potential customer emails used for engagement efforts.… Read More

How to Build a Web Address Form

Melissa UK Team | Address Search, Ecommerce, Express Entry

As you have probably noticed, building a web address form has almost become a compulsory element for all websites that have a checkout procedure, quotation process or simple customer registration.

This blog leads on nicely from what we covered in our previous one why address intelligence is vital for business in today’s digital age where we highlighted the importance of address data.… Read More

Internet World: Melissa präsentiert Lösungen für die internationale Adressprüfung

Melissa DE Team | 2020, Adressen-Autovervollständigung, Adressprüfung, Adressvalidierung, Big Data, Data Management, Datenqualität, Ecommerce, eIDV, Germany, Identitätsprüfung, News & Events, Personator, Personator World, Presseberichte, Trade show | , , , , , , , , , , ,

Globaler E-Commerce erfordert zusätzliche Maßnahmen für eine großartige Customer Journey / Melissa verfügt mit seiner 35-jährigen Firmengeschichte über umfassende Erfahrung bei der Validierung von Kundendaten

Köln/München. Besucher der diesjährigen Internet World können sich am Stand von Melissa (Nummer: CO38) umfassend über das Thema internationale Adressprüfung informieren.… Read More

5 Ways Retailers are Crazy Good at Using Data

Cassidy Littleton | Ecommerce, Geocoding, IP Location | , ,

Retailers Who Know How to Use Data…

… are basically unstoppable. Being well-versed in data for retail can unlock the ability to rock conversions, see into the future, and, perhaps most importantly, prevent fraud instantly. Recognizing the importance of data and knowing how to use it is like unlocking all the secret levels in a video game, but instead of just enjoying the satisfaction of beating the last boss, retailers experience the evergreen satisfaction of improving all business operations for the long-term.… Read More

Address Autocomplete for eCommerce: Logistics

Melissa UK Team | Address Quality, Ecommerce, Express Entry, Location Intelligence, Mailing & Shipping, Postal Service

Faster and More Efficient Deliveries

Following the first part to this series Address Autocomplete for eCommerce: Better Conversion Rates, highlighting the aspects of a better UX experience for better conversion rates, we would now like to dive into the logistics element of this location intelligence solution, and the impacts it can have on a business.… Read More