Meet Melissa: Global Intelligence

Blog Administrator | Analyzing Data, Analyzing Data Quality, Big Data, Data Cleansing, Data Enhancement, Data Enrichment, Data Governance, Data Integration, Data Management, Data Matching, Data Profiling, Data Quality, Data Warehouse | , , , , ,

Melissa
Data is officially now Melissa.

 

As
we welcome our 32nd year in business, we are excited to announce an important
change at Melissa Data. We’ve decided to drop the “Data” from our brand
identity. We are simply Melissa now. This is part of a new branding effort to
reflect Melissa’s growth, and more importantly, the changes in the data quality
space.… Read More

Better Marketing Starts with Better Data

Blog Administrator | Address Verification, Analyzing Data, Analyzing Data Quality, Big Data, Big Data Blend, Data Cleansing, Data Governance, Data Integration, Data Management, Data Matching, Data Profiling, Data Quality, Data Quality Assessment, Global Address Verification, MDM | , , , , , ,

Improve Data Quality for More Accurate
Analysis with Alteryx and Melissa

 

Organizations
are under more pressure than ever to gain accurate contact data for their
customers. When your consumer base ranges from Los Angeles to Tokyo, it can be
challenging. Poor data quality has a critical impact on both the financial
stability as well as the operations of a business. Verifying and maintaining
vast quantities of accurate contact data is often inefficient and falls short
of the mark.… Read More

How to Do It All with Melissa

Blog Administrator | Address Check, Address Correction, Address Quality, Address Standardization, Address Validation, Address Verification, Analyzing Data Quality, Data Enhancement, Data Enrichment, Data Governance, Data Integration, Data Management, Data Matching, Data Profiling, Data Quality, Data Quality Components for SSIS, Full Contact Authentication, Geocoding, Global Address Verification | , , , ,

With
Melissa, you can do it all – see for yourself with the brand new Solutions
Catalog. This catalog showcases products to transform your people data (names,
addresses, emails, phone numbers) into accurate, actionable insight. Our
products are in the Cloud or available via easy plugins and APIs. We provide
solutions to power Know Your Customer initiatives, improve mail deliverability
and response, drive sales, clean and match data, and boost ROI.… Read More

Global Address Integration for SSIS

Blog Administrator | Data Integration, Data Quality, SSIS | , , , ,

Is your business growing internationally? It’s inevitable that you will encounter data quality problems complicated by the shipping needs of clients outside the United States. The data quality of address information, here, is key to that success. Remove duplicates, save on postal, shipping and product
costs, and find the ability to perform effective business intelligence. Melissa Data’s Global Verify Component for use in Microsoft SQL Server
Integration Services can help you reach global address data quality. … Read More

The Ultimate Guide to SQL Server Data Quality

Blog Administrator | Data Integration, SQL Server Integration Services | , ,

We can all pretty much agree that there are pros and cons to
integrating data quality from shared procedures. SQL Server technology offers
various options when it comes to integrating third party solutions. Knowing the
right route to take can be determined by preference in architecture. Here are a
couple of the most commonly used ways to integrate Melissa Data’s flagship Data
Quality Solutions within SQL Server:

 

1.… Read More