Melissa Named a Leader in the G2 Grid Report for Data Quality

Melissa Team | 2020, Clean Suite, Data Enhancement, Data Integration, Data Management, Data Quality, Data Quality Services, Global Business, Global Data Quality, Press Release

Rancho Santa Margarita, CALIF – July 14, 2020 – Melissa, a leading provider of global data quality and address management solutions, today announced two of its products—Melissa Data Quality Suite and Melissa Clean Suite—have been named “Leader” in the Grid Report for Data Quality | Summer 2020 by real users on G2, the world’s leading business solutions review website.… Read More

Melissa’s Smart Data Tools Enhance Voter Lists for Strategic Campaign Outreach during Pandemic

Melissa Team | 2020, Data Enhancement, Data Enrichment, E-Mail, Email Append, NCOA, Press Release

 Addition of Demographics and Email Helps Political Candidates/Causes Communicate with Voters in Lieu of Rallies and Door-to-door Canvassing

Rancho Santa Margarita, CALIF – May 6, 2020 – Melissa, a leading provider of global address, name, email, phone, and identity verification solutions, today announced its data enhancement solutions are being leveraged by a number of political campaigns across the country, particularly as social distancing orders related to COVID-19 have curbed political rallies, door-to-door canvassing and other face-to-face communication methods. … Read More

Hip, Hip, Hooray! The Elephant Gets Addressed Today.

Melissa Team | Address Check, Address Correction, Address Quality, Address Search, Address Standardization, Address Validation, Address Verification, Data Enhancement, Data Enrichment, Geocoding, Global Address Verification, Identity Resolution | , , , , , , , ,

What’s the elephant in your business? Every company has one! I’m talking about the thing that costs you money, customers and insight. Could it be returned mail? How about fraudulent transactions? Whatever the problem, it all stems from one big beast – bad address data. Customer communication, fraud prevention, predictive analytics and ultimately, your bottom line, all hinge on the quality of your address data.… Read More

Capturing Current & Correct Customer Data – Why is it so Important in E-Commerce?

Melissa Team | Address Correction, Address Standardization, Address Validation, Address Verification, Customer Identities, Data Cleansing, Data Enhancement, Data Enrichment, Demographics, Digital Identity Verification, Ecommerce, eIDV, EIV, Email Verification, Full Contact Authentication, Geocoding, Global Address Verification, Global ID Verification, Global Phone Verification, Identity Resolution, International Address Verification, Personator World

Up Close & Personal – The Four P’s of People Data

Nothing holds more value for ecommerce organizations than accurate people data – name, address, phone, email and demographics. We have outlined four major factors that impact the success of a business and increase customer satisfaction in regards to accurate and complete people data.

1. Protect your organization – By verifying customer identities, you protect yourself against potential fraud.… Read More

5 Reasons to Invest in Reliable Data Sources Before Investing in a Property

Author | Data Enhancement, Data Enrichment, Property Data | , , , , , ,

Never judge a book by its cover – or in this case, never invest in a property based off a picture! From investors, to lenders, to real estate professionals and insurance agents, the details in any property project determine whether you or your client will find either success or ruin in a property venture. Big data translates to big insight when used properly and that applies to property hunting today more than ever before.… Read More