Strategic Alliances Fuel Global Growth for Melissa Data

Technology Partnerships Advance Data Quality as Central Business Process;Enable Worldwide Expansion of Both Direct Mail and Data Quality Divisions Rancho Santa Margarita, CALIF - December 16, 2014 - Melissa Data, a leading provider of contact data quality and address management solutions, today recognized 2014 as a milestone year for company partnerships in both its direct mail and data quality divisions.…

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Melissa Data and Semarchy Partner to Integrate Data Quality and Master Data Management

Melissa Data Enrichers Enable Clean, Global Contact Data for Semarchy Users; Webinar Demonstrates Best of Breed Strategy for Fast, Optimized MDM Operations Rancho Santa Margarita, CALIF - November 12, 2014 - Melissa Data, a leading provider of contact data quality and data integration solutions, today formally announced its partnership with Semarchy, a developer of innovative Evolutionary Master Data Management (MDM)…

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Melissa Data Highlights Global Data Quality for Data-Driven Marketers at DMA 2014

Attendees Can Test Drive Cloud-Based Tools for Data Cleansing, Identity Verification and Fraud Prevention Rancho Santa Margarita, CALIF - October 14, 2014 - Melissa Data, a leading provider of contact data quality and direct marketing solutions, is demonstrating cloud-based data quality tools and services at DMA2014 booth #1214. Optimized for marketers seeking a single, 360° view of their worldwide customer,…

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Melissa Data Advocates Big Data Quality and Big Data Blend Practices for Authoritative Big Data Analytics

PentahoWorld Presentation Details Data Blending Practices to Ensure Meaningful Intelligence Rancho Santa Margarita, CALIF - October 1, 2014 - Melissa Data, a leading provider of contact data quality and data enrichment solutions, today advocated data quality practices as critical to maintaining the validity and power of Big Data analytics. The firm will provide details in a PentahoWorld training presentation slated…

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Melissa Data Teams with V3Gate for Government Market Expansion

Partnership Supports Federal, State and Local Agencies in Meeting Big Data Missions, Enhances Public Sector IT Deployments with Integrated Data Quality Rancho Santa Margarita, CALIF - September 17, 2014 - Melissa Data, a leading provider of contact data quality and data integration solutions, today announced its strategic relationship with V3Gate, an established IT solutions provider to the federal government. The…

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Melissa Data Helps Improve Quality of Care through a Single View of the Patient

New Company Magazine Features Data Quality Insights on Merging Duplicate Patient Records into a Golden Record, also Tips on Improving Healthcare Data Warehousing Rancho Santa Margarita, CALIF. - September 9, 2014 - Melissa Data, a leading provider of global contact data quality and data enrichment solutions, today announced matching and de-duping functionality that solves duplicate records for healthcare database administrators…

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Managing Unique Customer Identities with Master Entity Indexes

By David Loshin In the past few entries in this series we have basically been looking at an approach to understanding customer behavior at particular contextual interactions that are informed by information pulled from customer profiles. But if the focal point is the knowledge from the profile that influences behavior, you must be able to recognize the individual, rapidly access…

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Melissa Data, OrderCup and General Medical Team to Present Insight on Data Quality Challenges of International Customer Addresses

Featured at 'Growing Global' Conference, Ecommerce Leaders Discuss Strategies to Reduce Shipping Costs and Fraud Through Better Customer Data Rancho Santa Margarita, CALIF. - July 9, 2014 - Melissa Data, a leading provider of contact data quality and integration solutions, today announced it is hosting a panel discussion focused on the data quality challenges of global customer data and addressing, slated…

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Melissa Data Wins Industry Accolades for Data Quality Leadership and Technical Contributions

Named to DBTA 100: Companies that Matter Most in Data, as well as SD Times 100 for Innovation and Market Presence Rancho Santa Margarita, CALIF, June 18, 2014 - Melissa Data, a leading provider of contact data quality and integration solutions, today announced it was named for the second consecutive time to the DBTA 100, Database Trends and Applications magazine's…

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