What’s all the fuss about Big Data?

Melissa UK Team | Analyzing Data, Analyzing Data Quality, Big Data, Data Audit, Data Cleansing, Data Quality, Data Quality Services, United Kingdom | , , , ,

According to data analytics company SAS, big data is a term used to describe large volumes of data, whether structured or unstructured, that businesses deal with on a daily basis. Big data can be broken down into the three Vs:

  • Volume: businesses collect data from various sources and with increasing use of the internet and social platforms, there is more data available than ever.
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How to Know Customers Are Who They Say They Are

Blog Administrator | Analyzing Data, Analyzing Data Quality, Customer Identities, Data Cleansing, Data Enhancement, Data Enrichment, Data Quality, Full Contact Authentication, Global ID Verification, Identity Resolution, Marketing, Personator | , , , , ,

In 2015 alone, 62% of companies were targets
of payment fraud. As customers increasingly conduct their financial affairs
online and via mobile devices, risk management and fraud prevention become more
and more difficult. So, how do you know customers are who they say they are?
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Business Coder Firmographics: Employee Contact Information

Blog Administrator | Analyzing Data, Analyzing Data Quality, Big Data, BusinessCoder, Data Enhancement, Data Enrichment, Data Quality, Firmographics, Marketing | , , ,

The
last major update to the Business Coder Web Service includes the addition of
employee contacts for the entered business, allowing for the retrieval of
employee names and their respective titles. The next major update to Business
Coder will feature an upgrade to the employee contact list returned.
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Melissa’s Improvements in Dynamics CRM

Blog Administrator | Address Check, Address Correction, Address Quality, Address Search, Address Standardization, Address Validation, Address Verification, Analyzing Data, Analyzing Data Quality, Big Data, CRM, Data Enrichment, Data Governance, Data Integration, Data Management, Data Matching, Data Migration, Data Quality, Global Address Verification, Identity Resolution, International Address Verification, Marketing, Personator, Salesforce | , , , , ,

Dirty
data, in all forms, is bad for business. Here at Melissa, our primary concern
is cleansing it from all of your platforms, including Microsoft Dynamics®
CRM. Melissa currently offers many solutions for Dynamics CRM
in order to combat problems with bad data.
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Get in the Contact Zone

Blog Administrator | Analyzing Data, Analyzing Data Quality, Data Integration, Data Management, Data Quality, Data Steward, ETL, Global Data Quality | , , , ,

If you’re
looking for that perfect all-in-one solution that combines the power of easy
integration and Melissa’s full spectrum of data quality solutions, then you
need to get in the Zone – The
Contact Zone®.

Contact
Zone employs all the customer data management tools you’ll need to help provide
consistent, trusted, accurate data across the enterprise – all in one single
platform for effortless integration. 

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