How Online Retailer Learned from Amazon to Decrease Cart Abandonment & Increased Sales

Melissa Team | Address Validation, Address Verification, Case Studies, Case Study, Ecommerce | , , , , , , ,

E-commerce businesses are held to high standards. Why? Amazon. The conglomerate provides immediate, transparent shipping rates, setting the precedence that all other retail websites must provide the same. If they don’t? Customers abandon ship – or in a more literal sense, the shopping cart.… Read More

The City of Tempe Contends with Disparate Address Data until Discovering Melissa

Melissa Team | Address Check, Address Correction, Address Quality, Address Verification, Case Studies, Case Study | , , ,

Explore the City of Tempe’s disparate data dilemma and how Melissa’s Address Verification API standardized addresses across systems – reducing cost, waste and confusion, and allowing – for the first time ever – the ability to develop informational relationships across departments.… Read More

Hip, Hip, Hooray! The Elephant Gets Addressed Today.

Melissa Team | Address Check, Address Correction, Address Quality, Address Search, Address Standardization, Address Validation, Address Verification, Data Enhancement, Data Enrichment, Geocoding, Global Address Verification, Identity Resolution | , , , , , , , ,

What’s the elephant in your business? Every company has one! I’m talking about the thing that costs you money, customers and insight. Could it be returned mail? How about fraudulent transactions? Whatever the problem, it all stems from one big beast – bad address data.… Read More

Amazon’s Secret Weapon – The Power of Predictions

Melissa Team | Address Quality, Address Verification, Article, Ecommerce, Express Entry, Global Address Verification, Global Data Quality | , , , , , ,

What makes Amazon so successful? Most retailers are asking themselves this question today as Amazon continues to conquer the global retail market and further revolutionize the eCommerce landscape. Melissa’s VP of marketing has lent his expertise on one aspect of the retail Goliath that has forever changed customers’ expectations – shipping predictions.… Read More

4 Ways MAK™ Optimizes Address Data

Melissa Team | Address Check, Address Correction, Address Quality, Address Standardization, Address Validation, Address Verification, MAT | , , , , , , , , ,

Any book made publicly available can be identified by an ISBN. It’s a unique identifier used worldwide by publishers, booksellers and libraries. Just like an ISBN, your business can utilize a unique identifier for every street address – the Melissa Address Key™ (MAK).… Read More