Why Address Autocomplete Is So Crucial For Ecommerce Sites

Whether you sell everyday goods, luxury brands or niche art supplies, setting up an e-commerce website is no longer optional – it’s critical to your success. That said, simply having a website isn’t enough. Your website must be easy to navigate, let you onboard customers quickly and yet give you all the information needed to deliver the product to your…

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Master Data Governance: 6 Best Practices

There is nothing more precious than data. Businesses guard it like their survival depends on it. In fact, their survival, goodwill and reputation depend on how well they treat and guard their data. So enterprises should give utmost importance to Master Data Governance, especially in the light of stringent compliant laws like the GDPR (European Union’s General Data Protection Regulation).…

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What Is A Postal Code And Why Is It Important For Address Verification And Validation?

Did you know that Aurangabad in Maharashtra shares its name with a city in Bihar? Similarly, ‘Pune’ is the name of a city as well as a district in Maharashtra. There are many other cities and districts across India that share names. Cities share names internationally too. There’s a city called Kochi in Kerala and one in Japan. Almost every…

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The Many Dimensions of Data Quality

When should you introduce a new product line? How much of your advertising budget should you earmark for social media? Should you renew your contract with a vendor? No organization keeps track of the number of decisions they take in a day. What’s common between 99% of these decisions is that they’re backed by data. Data is easy to collect…

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Know Your Customer (KYC) Procedures For Banks In 2020

With more people choosing to conduct financial transactions through net banking or via a bank’s mobile app as compared to physically visiting a branch of the bank, Knowing Your Customer (KYC) has become more important than ever before. This refers to the processes followed by banks to verify the identity of a customer. KYC norms themselves have had to be…

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The State Of Data Quality In 2020 – Everything You Must Know

Today, data is an organization’s most valuable asset. The way this data is managed and analyzed is changing the way business information is used. This has made people at all levels of enterprises alerted to the importance of data quality. Unfortunately, when a survey was conducted, very few organizations surveyed had dedicated data quality teams. The organizations were found to…

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5 Reasons You Should Not Buy An Email List

Emails are a great way to communicate with your target audience. You can alert them about new product ranges and sales, offer special discounts to drive traffic to your website, get feedback from customers, collect data for market research and do lots more. Sending out an email is not a big challenge. The challenge lies in having a good email…

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The Key Elements of the GDPR

Twenty years ago, when a customer bought a new pair of shoes, the only information given to the vendor was his or her shoe size. Today, most people shop online. Now, when a pair of shoes is bought online, the seller gets access to the customer’s name, address, phone number, email address, and credit card number in addition to their…

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The Importance Of E-Mail Validation: How To Solve Key Data Issues?

An essential part of email marketing, email validation ensures that emails reach their destinations without fail. Email validation helps in minimizing spam traps, the rate of email bounces, and complaints from subscribers due to incorrect and invalid data. An Email Validation service helps to prevent hard bounces which could get you blocked as the number goes higher. Email validation minimizes…

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