Tag: location data

Customer Centricity and Birds of a Feather

By David Loshin Why do we care to establish physical locations for individuals? One reason should be patently obvious: in every interaction between a staff member from your company and customer, both parties are always physically located somewhere, and many business performance indicators are pinned to a location dimension, such as “sales,” “customer complaints,” or…

By Melissa Team January 2, 2013 Off

Characterizing the Quality of Address Data

By David Loshin My company is currently working on a couple of projects associated with address quality and location master data. We are reviewing a lot of the existing documentation that has been collected from a number of different operational systems, as well as reviewing the business processes to see where location data is either…

By Melissa Team April 20, 2012 Off