Methods of Contact

By David Loshin In the last post, I suggested that a key aspect of managing customer centricity is the need to gain some mastery over the many varied channels for communication as well as the varied means by which individuals represent themselves within each (or many) of these channels. To that end, let’s look at…

By November 2, 2012 0

Postal Standards and Address Quality – Take 1

By David Loshin The USPS Postal Standard (Publication 28) provides at least some of the specifications we need for address quality. For example,  “The Postal Service defines a complete address as one that has all the address elements necessary to allow an exact match with the current Postal Service ZIP+4 and City State files to…

By May 8, 2012 0

Characterizing the Quality of Address Data

By David Loshin My company is currently working on a couple of projects associated with address quality and location master data. We are reviewing a lot of the existing documentation that has been collected from a number of different operational systems, as well as reviewing the business processes to see where location data is either…

By April 20, 2012 0

Where in the End-to-End Should Address Standardization and Correction Happen?

By David Loshin In my last post, I shared a story about how rampant address validation actually can transform accurate (if not 100% standardized) addresses into inaccurate ones. My client actually noted that with some of the tools they have seen, addresses that have been submitted to the product and standardized are then re-submitted to…

By April 5, 2012 0

Validation, Standardization, and Correction: Tool or Process?

By David Loshin There are all sorts of tools associated with address standardization, cleansing, and validation. As an example, the USPS has a certification program for software vendors, referred to as CASS (Coding Accuracy Support System)™ certification. According to their website, CASS enables the Postal Service™ to evaluate the accuracy of address matching software programs…

By March 27, 2012 0

The Relative Distinction of Address Validation, Precision, and Accuracy

By David Loshin One nice thing about addresses, especially in the United States, is that they have well-defined standards. In previous blog series, I have looked at the process of address standardization and correction, so I won’t belabor that point. However, many people confuse the differences among a valid address, a precise representation of an…

By March 20, 2012 0