Category: Data Quality

Customer Centricity and Birds of a Feather

By David Loshin Why do we care to establish physical locations for individuals? One reason should be patently obvious: in every interaction between a staff member from your company and customer, both parties are always physically located somewhere, and many business performance indicators are pinned to a location dimension, such as “sales,” “customer complaints,” or…

By Melissa Team January 2, 2013 Off

Customer Centricity and Location Characteristics

By David Loshin In my last set of posts I began to examine the integration of the concept of “customer centricity” into business processes, starting with the ability to uniquely differentiate individuals in relation to their “contact-based” identifying characteristics, such as street address and telephone number. Interestingly, from one part of the discussion, we could…

By Melissa Team December 26, 2012 Off

Postal Standards and Address Quality – Take 1

By David Loshin The USPS Postal Standard (Publication 28) provides at least some of the specifications we need for address quality. For example,  “The Postal Service defines a complete address as one that has all the address elements necessary to allow an exact match with the current Postal Service ZIP+4 and City State files to…

By Melissa Team May 8, 2012 Off

Characterizing the Quality of Address Data

By David Loshin My company is currently working on a couple of projects associated with address quality and location master data. We are reviewing a lot of the existing documentation that has been collected from a number of different operational systems, as well as reviewing the business processes to see where location data is either…

By Melissa Team April 20, 2012 Off

Where in the End-to-End Should Address Standardization and Correction Happen?

By David Loshin In my last post, I shared a story about how rampant address validation actually can transform accurate (if not 100% standardized) addresses into inaccurate ones. My client actually noted that with some of the tools they have seen, addresses that have been submitted to the product and standardized are then re-submitted to…

By Melissa Team April 5, 2012 Off

Validation, Standardization, and Correction: Tool or Process?

By David Loshin There are all sorts of tools associated with address standardization, cleansing, and validation. As an example, the USPS has a certification program for software vendors, referred to as CASS (Coding Accuracy Support System)™ certification. According to their website,   CASS enables the Postal Service™ to evaluate the accuracy of address matching software…

By Derrick Wang March 27, 2012 0

The Relative Distinction of Address Validation, Precision, and Accuracy

By David Loshin One nice thing about addresses, especially in the United States, is that they have well-defined standards. In previous blog series, I have looked at the process of address standardization and correction, so I won’t belabor that point. However, many people confuse the differences among a valid address, a precise representation of an…

By Melissa Team March 20, 2012 Off