Category: Data Quality

The Marketing Strategy You’re Missing

What if I told you that the marketing strategy you’re missing is direct mail? WAIT! Before you close the page and disregard that statement, read this fact: 65% of consumers make purchases as a result of direct mail. That’s right. The one thing you have probably disregarded as a method of marketing can make up…

By Melissa Team January 21, 2016 0

Melissa Data Offers Free Palletization in MAILERS+4

Address Correction Address Quality Address Validation Address Verification Data Quality Palletization Postal Service Press Release USPS

Rancho Santa Margarita, CALIF- May 12, 2015 – Melissa Data, a leading provider of contact data quality and address management solutions, today announced the phase one release of Palletization options for MAILERS+4 postal automation software. Palletization makes it easier to store and organize high volumes of First-Class and Standard Mail, and is available to new customers free…

By Melissa Team May 12, 2015 0

Melissa Data’s Listware Online Brings Efficient Cloud-Based Data Quality to Business Users

Address Quality Data Cleansing Data Enhancement Data Enrichment Data Quality Listware Online

Take the headache out of maintaining clean contact data with our new Listware Online! With a simple data upload (there’s no software to install), this Cloud-based service verifies, corrects, and standardizes U.S. and Canadian addresses, and adds missing name, address, phone, and email information. Listware Online also enriches your data with additional information, including lat/long…

By May 1, 2015 0

Melissa Data’s Listware for Salesforce Enables Enterprise Data Quality with Batch Verification of Global Addresses

Address Quality Address Verification Analyzing Data Analyzing Data Quality CRM Data Quality Global Address Verification Global Data Quality Press Release Salesforce

Data Quality Plugin Increases Efficiency with Auto-Completion of Worldwide Customer Addresses; Optimizes Development with Flexible Mapping of Address Fields Rancho Santa Margarita, CALIF. – April 15, 2015 – Melissa Data, a leading provider of contact data quality and integration solutions, today announced batch processing of worldwide address verification in Listware® for Salesforce®, its powerful data…

By April 15, 2015 0

Melissa Data Highlights Global Data Quality for Data-Driven Marketers at DMA 2014

Address Quality Analyzing Data Analyzing Data Quality Data Cleansing Data Quality Global Data Quality Press Release

Attendees Can Test Drive Cloud-Based Tools for Data Cleansing, Identity Verification and Fraud Prevention Rancho Santa Margarita, CALIF – October 14, 2014 – Melissa Data, a leading provider of contact data quality and direct marketing solutions, is demonstrating cloud-based data quality tools and services at DMA2014 booth #1214. Optimized for marketers seeking a single, 360°…

By Melissa Team October 16, 2014 0

Melissa Data’s Cloud-Based National Change-of-Address Service Enables Mailers to Keep Up with Canadian and U.S. Customers Who Have Moved

Address Check Address Quality Address Verification Canada Post Canadian Change of Address Data Quality Postal Service USPS

SmartMover Updates Business and Individual Addresses; Ensures Compliance with New Canadian Mail Laws Requiring In-Country NCOA Processing Rancho Santa Margarita, CALIF. – August 12, 2014 – Melissa Data, a leading provider of contact data quality and data enrichment solutions, today announced SmartMover, its cloud-based NCOA service, now provides Canadian change-of-address processing, as well as U.S.…

By August 12, 2014 0

Melissa Data Launches Listware for Salesforce

Address Correction Address Quality Address Validation Address Verification Analyzing Data Analyzing Data Quality CRM Data Management Data Migration Data Quality Listware for Excel Press Release Salesforce

Powerful Data Quality Plug-In Cleanses, Validates and Enriches CRM Information; Increases Customer Intelligence with Property and Mortgage Data Rancho Santa Margarita, CALIF. – June 10, 2014 – Melissa Data, a leading provider of contact data quality and integration solutions, today announced Listware®for Salesforce®, its powerful data quality plug-in that integrates data cleansing, validation, and enrichment…

By June 10, 2014 0

Devising the Strategy, Making the Plan

Address Correction Address Quality Address Verification Analyzing Data Analyzing Data Quality Data Cleansing Data Management Data Quality

By David Loshin The three steps that I suggested in my last post about where to begin with data quality are truly meant to help determine where to begin, but also to guide the development of a longer term strategy and plan. Let me recall the three steps, but this time put them into the…

By March 31, 2014 0

Melissa Data Announces Move Update Function in Listware for Excel

Address Quality Analyzing Data Analyzing Data Quality Data Quality

Simple Excel Add-In Provides Access to Millions of Change-of-Address Records for Successful Holiday Mailings Rancho Santa Margarita, CALIF- December 4, 2013 – Melissa Data, a leading provider of contact data quality and integration solutions, today announced a new Move Update function for its Listware for Excel, a simple to use data enrichment tool that integrates…

By Melissa Team December 4, 2013 0

How to Get More Email Delivered into Inboxes

Address Quality Data Quality Email Verification

By Abby Garcia Telleria In this recently released article from Internet Retailer, Paul Demery, IR’s chief tech editor, talks about why eliminating invalid email addresses from your database is critical to the success of your campaign. It’s a great story, and offers tips on how you can improve email deliverability to ensure it gets into…

By Melissa Team May 7, 2013 Off