Author: Melissa Team

Improving Customer Retention

CRM’s are a commonly used tool to gather information on customer’s and improve customer relationships with the objective of customer retention. CRM’s contain information on customer’s name, address, email, phone and more that helps sales representatives have a deeper understanding and context around every individual customer. They create a centralized location where you can store…

By Melissa Team April 22, 2016 Off

Achieving the Best Segmentation and Insight into Customers

Every database out there is missing pieces of information that, if available, could provide you with better insight into your customers. There are data enrichment tools that can add missing email, phone, and address information.  They can also append demographic and geographic data, and detailed property information to your database. Here are a few things…

By Melissa Team April 14, 2016 Off

Delivering the Goods

As a retailer, you have probably taken the time to carefully select how you will ship your products. You’ve taken the time to select the right mailing package and the right packaging. You offer an amazing product with the quality shipping products, but have you done everything you can to ensure the delivery? How can…

By Melissa Team April 12, 2016 Off

Postal Service: Saturday Mail Delivery, Still On

By Abby Garcia Telleria It seems like the USPS® can’t catch a break. Earlier this year, the Postal Service® proposed a plan to end Saturday delivery in an effort to curb massive losses, slash costs, and restore the beleaguered agency to long-term financial stability. According to published reports, instituting a 5-day delivery schedule would save…

By Melissa Team April 17, 2013 Off