3 Hot Lists that Spice Up Direct Mail + Limited-Time Offer!

March 27, 2019 Off By Melissa Team

It’s time to spice things up! Nothing’s hotter than a fiery mail piece with a super sizzling offer reaching the hands of exactly the right customer. Adding some fresh new prospects to a solid consumer base is the best way to liven up an old recipe – direct mail.

Direct mail has proven time and time again to be one of the most effective marketing tools. But if your mailing lists are tired, so are conversion rates. Melissa Direct can help revitalize your direct mail. Make your own customizable list, or choose from 100’s of pre-built, specialty lists. Millions of contacts, hundreds of selects, and the best deliverability – direct mail just got a whole lot hotter!

Check out these “Hot Lists” for finding the right customer:

Occupant Mailing List

Saturate entire regions at the lowest rates possible. Melissa’s occupant mailing list covers 99% of all nationwide deliverable addresses (more than 142 million households). Blanket target areas by state, county, carrier routes, ZIP codes, a specific radius, etc. with marketing messages arriving at every door. This list is updated monthly by the USPS® to provide deliverable and guaranteed addresses for prospects. Melissa also provides occupant lists in Walk-Sequence order which will qualify mailings for the best USPS discounts.

Spice it up: Increase responses by using head-of-household names instead of addressing recipients as “Occupant” for a more personalized mailing.

Property Owner Mailing List

Target on-site and absentee homeowners using a list that covers 95% of the U.S. population and 98% of all mortgage transactions with property data at hand. Target property owners with offers for mortgage refinancing, home-equity loans, even home improvement offers. The possibilities are endless! Target absentee homeowners who may be eager to sell or are in need of maintenance services. Choose from hundreds of selects to find the exact right prospects. Do you sell pool accessories or services? Find the right mailing list to target all pool owners across America.

Spice it up: Easily identify real estate trends and neighborhood characteristics to strike when an opportunity is hot.

Consumer Mailing List

Build a consumer list or choose from a comprehensive database of more than 200 million consumers and more than 100 million U.S. households. Refine the search for new leads with customizable lists based on 400 different purchasing, demographic, lifestyle and household selects. These lists are updated bi-monthly with thousands of new contacts and processed through USPS CASS™ and NCOALink® for the highest deliverability rates available.

Spice it up: Zero in on ideal customers and prospects – make the most of those customizable selects!

Limited-time offer: When you purchase a mailing list (valued at $1,200 or more), Melissa will help you increase your response rates by emailing those same customers – for free! Receive analytics from the email campaign and a list of customers that responded to your CTA! For more details, click here.