Melissa Named CRM Market Leader in Data Quality

We are excited to announce that Melissa was named a 2018 Market Leader in Data Quality by CRM Magazine. The CRM Market Awards honor the leading vendors of sales and marketing technologies across nine categories, and we are proud to be one of them! To read what CRM Magazine has to say about Melissa, click here! Thanks CRM Magazine for…

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Research from Melissa Reveals Hidden GDPR Risks to U.S. Firms

Right to Erasure Faces Looming Blind Spot in Customer Data; Melissa Magazine Details Strategies for Avoiding Multi-Million Dollar Penalties Rancho Santa Margarita, CALIF – May 15, 2018 – Melissa, a leading provider of global contact data quality and identity verification solutions, today announced highlights of its new research showing U.S. companies are still unprepared for the E.U.’s General Data Protection Regulation…

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5 Ecommerce Issues You Forgot–And How to Fix Them

Want to increase conversions, provide customers with a better shopping experience, and cut down on cart abandonment? Check out these five ecommerce issues you probably forgot and how to fix them to solve these problems and more.1. The Fat Finger Syndrome Customers are terrible at typing--especially when it comes to filling out incredibly small contact forms on their smartphones. The…

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Melissa’s Improvements in Dynamics CRM

Dirty data, in all forms, is bad for business. Here at Melissa, our primary concern is cleansing it from all of your platforms, including Microsoft Dynamics® CRM. Melissa currently offers many solutions for Dynamics CRM in order to combat problems with bad data.   We offer the Personator® solution in order to cleanse and enrich your U.S. and Canadian data.…

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Melissa Data Enables Active Data Quality in Microsoft Dynamics CRM

Full Spectrum Data Quality Tools and Services Enable Better Viewof the Customer for Stakeholders at Every Point in the Data StreamMelissa Data, a leading provider of global contact data quality solutions, today announced active data quality tools and services for Microsoft Dynamics CRM. Rather than relying on rules-based validation, Melissa Data's tools tap into multi-sourced, constantly updated reference datasets to…

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Improving Customer Retention

CRM's are a commonly used tool to gather information on customer's and improve customer relationships with the objective of customer retention. CRM's contain information on customer's name, address, email, phone and more that helps sales representatives have a deeper understanding and context around every individual customer. They create a centralized location where you can store all of your necessary contact…

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How Shipping Predictions Increase Ecommerce Sales

How often do your customers abandon their shopping carts? Probably than you'd like. As an online merchant, you have entered a playing field where the star athletes include monoliths like Amazon, who offer fast & free shipping to their customers. Do you feel like you can't compete?Something Amazon knows, that you might not, is that having the ability to disclose…

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Melissa Data’s Listware for Salesforce Enables Enterprise Data Quality with Batch Verification of Global Addresses

Data Quality Plugin Increases Efficiency with Auto-Completion of Worldwide Customer Addresses; Optimizes Development with Flexible Mapping of Address Fields Rancho Santa Margarita, CALIF. - April 15, 2015 - Melissa Data, a leading provider of contact data quality and integration solutions, today announced batch processing of worldwide address verification in Listware® for Salesforce®, its powerful data quality plugin that integrates data…

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Melissa Data Launches Listware for Salesforce

Powerful Data Quality Plug-In Cleanses, Validates and Enriches CRM Information; Increases Customer Intelligence with Property and Mortgage Data Rancho Santa Margarita, CALIF. - June 10, 2014 - Melissa Data, a leading provider of contact data quality and integration solutions, today announced Listware®for Salesforce®, its powerful data quality plug-in that integrates data cleansing, validation, and enrichment directly into Salesforce.com's CRM software.…

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Melissa Data Adds Real-Time Global Address Verification and Auto-Completion to CRM and Ecommerce Data Quality Tool

Express Entry® Web Service Enables Fast, Accurate Data with Reduced Keystrokes; Now Verifies Address Information for More Than 240 Countries/Territories Rancho Santa Margarita, CALIF - May 14, 2014 - Melissa Data, a leading provider of contact data quality and integration solutions, today announced global address verification in Express Entry, the company's address auto-completion tool designed to eliminate bad data at…

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